[Reason #2] Why people fail at business
This blog is a continuation of a series:Why people fail at business.Reason #1 was they don’t have a deep why, and thus, they haven’t made up their mind to succeed, no matter what.Reason #2 is they quit.And they quit too soon.I’m sure you’ve seen a cartoon like the one below where the miner gives up…
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[Reason #1] Why people fail at business
Dear entrepreneur (or aspiring entrepreneur), I need to be real with you. There’s a lot of fluff floating around the interwebs about starting your own business and enjoying all the freedom and rewards that can come from it. But I need to give you a shot of truth. I do this not to be mean…
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What they don’t tell you about being an entrepreneur
Become an entrepreneur, they said.It’ll give you freedom, they said. What they didn’t tell you is how stinking HARD it would be to do this. There are many observations I’ve made over the years. I’ve often thought, “hmm, I don’t recall reading about this a single time in any of the business books.” Here are…
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The Lie of “Not Enough Time”
People frequently ask me what a day in the life of a mompreneur like me looks like. They gasp when they hear that a) I have five kids b) they are all homeschooled c) that I run multiple businesses on top of that, all from home. They usually say… “WOAH. I can’t even handle my…
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Market Research – Surveys
Most people do zero market research before launching a product. They come up with an idea, they think “everyone will want this!” and then launch it, often times with no audience. Hmm, I wonder why there’s an overwhelming sound of crickets chirping? There are many ways to do market research, but I’m going to hone…
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[Part 3] How Your Small Business Can Thrive During a Recession: Build a moat around your business
In the last few blogs, I went over the major shifts we’re seeing in our economy. How business owners need to respond in order to stay alive and thrive during these weird times. We talked about how to reduce expenses and how to increase revenue. I even shared a notepad list of exactly how I…
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[Part 2] How Your Small Business Can Thrive During a Recession: Increase Revenue
Increase Your Revenue! In Part 1 of how to save your business during a down economy we discussed the method for reducing costs. Before we move on to revenue, I wanted to show you this little exercise I recommend you do on a regular basis. Get a big sheet of white paper.If you have a…
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[Part 1] How Your Small Business Can Thrive During a Recession: Reduce Costs
Get ready for a doozy! We’ve been talking about the economic shifts and the effects that are having on businesses, especially online sellers and brands. We talked about a trifecta effect which is made up of inflation (which will likely continue to increase), a recession, and changes in shopping trends to more in-person. That adds…
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New Season in Ecommerce and Online Small Businesses
It’s no secret the economy has majorly shifted.
By definition, the USA is in an official recession. Inflation is through the roof. Not only that, but as lockdowns eased and we have a [likely temporary] feeling of normal life, people have shifted their daily behaviours, including tightening discretionary spending.
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How To Have a Million-Dollar Day in Sales – Even If Your Product Isn’t Ready to Sell Yet
In this post, I want to help creative entrepreneurs understand something that will completely alter the way they make an income and build their brand from this day forward. (Worth the read!) You see, it wasn’t long ago I was a broke artist at home with my five kids, feeling desperate to get out of…
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